Pictures: Keeping your Audience & Google Interested
Have you ever come across reading something, like a blog, online and thought, “this is boring, why am I reading this?”.
It’s probably because that particular article, post or page is lacking good imagery.
On digital media, especially websites, it’s essential to have images to not only keep the attention span of your audience intact, but it’s important for your SEO as well.
Having pictures actually helps your rankings on Google as it tracks the number of graphics that target your keyword.
For us web designers, it’s a huge advantage to have pictures.
If your site lacks good imagery, there are three main ways to get photos for your site: use a professional photographer, take your own photos, or use stock photos.
Hire a photographer
If you want to guarantee high-quality photos that are exactly what you are looking for, hiring a photographer is an investment that can save you time and money in the long run.
To find a good photographer, ask friends, family, and other business associates for recommendations.
Also, do your homework.
Check out the photographer’s website and portfolio. Also make sure you have a written contract, so both you and the photographer are on the same page, as far as expectations go.
Take your own photos
One great way to save money is to take your own photos. With the increased quality of camera phones, it is getting easier and easier to take high-quality photos.
Consider investing in a basic photography course to learn some of the basics about photography design.
Use a stock photo company
Many sites make good use of stock photos. Most stock photo companies charge a monthly fee that allows you access to a certain number of images per day or month.
Make sure you use a reputable company for your stock photos, because you wouldn’t want to accidentally use an artist’s trademarked work.
Webaholics: The Picture Pros
The photographs you choose to use can make or break your website, so let the pros at Webaholics help you out.
We’re experienced in finding, designing, and taking the best images for your website.